Brand Strategy
Brand Strategy for Tech Startup
Strategy & Approach
We crafted a new brand voice, logo identity, and messaging pillars aligned with the company’s mission. Every touchpoint was designed to reflect consistency and credibility.
About
NovaTech was struggling to stand out in the saturated tech services industry. Our goal was to rebuild the brand narrative, focusing on innovation, trust, and global growth.
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Year
2022
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Client
NovaTech Solutions
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Services
Brand Strategy
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Project
Rebranding & Market Positioning
Description
We helped NovaTech reposition itself from a mid-level IT service provider to a high-value technology partner by developing a strong visual identity and storytelling framework.